Track Rabbit Feature Alert: Gift Codes for Boosting Events

Gift codes can be applied to any event on Track Rabbit, this feature works equally well for both current Track Rabbit users and those who don’t yet have an account with us.

Feature Benefits:

  • Increases Revenue & Retention: Gift codes are another way to fill your event rosters―with no effort on your end. When friends connect with friends at your events, they’re more likely to return together and become lifelong customers!
  • Increase Exposure & Grow New Accounts: When your current customers purchase gift codes and gift them to their friends and family, your customers do the marketing for you!

Plus, it’s easy to set up with just a few clicks!

Talk to our team today to see how the gift code feature can work for your organization.


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About Track Rabbit®

Track Rabbit® is an automotive and motorsport event registration and administration platform within a comprehensive marketing ecosystem. Its powerful, easy to use platform can create heightened member retention, help tap into new revenue streams, and use additional marketing channels to reach key demographics, all while reducing the overall admin. time for your team. Track Rabbit is more than a registration platform—it's a strategic partnership with a motorsports-centric professional services firm. Visit to learn more.

About Andy Lally ALIVE®

Andy Lally ALIVE® is a digital marketing and technology company that delivers an ecosystem of customized solutions, services, and unique marketing and technology products that support the automotive and motorsports industries. We serve fans and enthusiasts looking for a cohesive experience in their passionate pursuits, as well as businesses looking to reach the unique audiences that the automotive and racing industries represent. Learn more at