Track Rabbit Feature Alert: Purchasable Vehicle Number Reservation

Registrants in the Track Rabbit system can now reserve a vehicle number for their exclusive use, for a whole year. For organizations, event participants reserving a vehicle number for a whole year means less prep and more streamlined admin.

Other benefits include:

  • Personal Expression: Vehicle numbers that are favored by registrants can be reserved for either a year or even a lifetime.
  • Advanced System Automation: Designed exclusively for Track Rabbit organizations, the industry-leading feature of automated and self-service purchasing, and management of vehicle numbers sets a new standard in efficiency.
  • Savings: This new feature can help organizations cut down on the expenses of number tracking services, leading to significant cost savings. Additionally, it can also benefit registrants by reducing their expenses on vehicle wraps.
  • Exclusivity & Retention: By offering the option to purchase a personalized vehicle number that inspires a sense of pride, your brand can cultivate an atmosphere of exclusivity that encourages repeat customers within your organization.
Reserve Your Number

Find out how this feature can work for you!


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About Track Rabbit®

Track Rabbit® is a marketing-based event registration, member management, and administrative e-commerce platform for automotive enthusiasts and the motorsport industry. Through modern technology and features, the platform is designed to keep users engaged and connected, increase revenue and decrease costs for leading tracks, clubs, schools, and others who run events or manage memberships. The platform is just one of many leveraged offerings within the Andy Lally ALIVE brand and is managed by a team of experts that partner with clients to build their business utilizing both features within the technology and through sister platforms, solutions, and services. Visit to learn more.

About Andy Lally ALIVE®

Andy Lally ALIVE® is a marketing and technology company that serves automotive enthusiasts and the motorsport industry through an ecosystem of industry-specific platforms, solutions, and services. ALIVE acts as a partner to a broad number of clients and customers looking to build their business or brand through modern techniques, modern technology, and passion for the industry. ALIVE’s experts are a mix of strong business acumen and industry expertise that become an extension of client teams to provide long-lasting results. Learn more at