Track Rabbit Feature Alert: Purchasable Vehicle Number Reservation

Registrants in the Track Rabbit system can now reserve a vehicle number for their exclusive use, for a whole year. For organizations, event participants reserving a vehicle number for a whole year means less prep and more streamlined admin.

Other benefits include:

  • Personal Expression: Vehicle numbers that are favored by registrants can be reserved for either a year or even a lifetime.
  • Advanced System Automation: Designed exclusively for Track Rabbit organizations, the industry-leading feature of automated and self-service purchasing, and management of vehicle numbers sets a new standard in efficiency.
  • Savings: This new feature can help organizations cut down on the expenses of number tracking services, leading to significant cost savings. Additionally, it can also benefit registrants by reducing their expenses on vehicle wraps.
  • Exclusivity & Retention: By offering the option to purchase a personalized vehicle number that inspires a sense of pride, your brand can cultivate an atmosphere of exclusivity that encourages repeat customers within your organization.
Reserve Your Number

Find out how this feature can work for you!


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About Track Rabbit®

Track Rabbit® is an automotive and motorsport event registration and administration platform within a comprehensive marketing ecosystem. Its powerful, easy to use platform can create heightened member retention, help tap into new revenue streams, and use additional marketing channels to reach key demographics, all while reducing the overall admin. time for your team. Track Rabbit is more than a registration platform—it's a strategic partnership with a motorsports-centric professional services firm. Visit to learn more.

About Andy Lally ALIVE®

Andy Lally ALIVE® is a digital marketing and technology company that delivers an ecosystem of customized solutions, services, and unique marketing and technology products that support the automotive and motorsports industries. We serve fans and enthusiasts looking for a cohesive experience in their passionate pursuits, as well as businesses looking to reach the unique audiences that the automotive and racing industries represent. Learn more at