Track Rabbit® Partners with Smartwaiver® to Offer a Free, Fully Integrated, Best-in-Class Digital Waiver Solution

Track Rabbit®, the motorsports industry’s fastest-growing event registration platform, has partnered with Smartwaiver® to deliver a fully integrated electronic liability waiver (e-waiver) solution that is convenient, secure, and easily accessed from any mobile device. For a limited time, Track Rabbit is offering clients free access to an entire Smartwaiver account, within and outside of Track Rabbit, through 2021—a significant savings versus the cost of a standalone e-waiver service.

“We are thrilled to announce our new partnership with Smartwaiver,” says Victoria Drach, Operations Leader at Track Rabbit. “Our goal with every upgrade is to provide features that support our clients’ entire business. The idea of integrated waivers originally came from our partner Lockton Motorsports, who emphasized the importance for the industry to go paperless for a variety of reasons. By integrating with an ideal partner such as Smartwaiver, we’ve further extended the platform’s value well beyond the registration process. It’s instrumental to realizing our vision for the Andy Lally ALIVE® product ecosystem, which is to enhance the motorsports industry as a whole.”

The Smartwaiver feature within Track Rabbit enables clients to convert their existing paper waiver processes into a streamlined and secure digital experience. Event attendees can complete their e-waivers within Track Rabbit well before an event on their computer, tablet, or mobile device, or day of at an onsite registration kiosk. Once signed, the digital waivers and participant information are indexed and stored in Smartwaiver’s secure, searchable database.

Smartwaiver simplifies the work of event administrators through full integration with the event creation and editing processes within Track Rabbit. Once an attendee completes their waiver, the tool sends them a confirmation email with a link to a digital copy. Waiver results are appended to event rosters and gate check-in information for easy reference by event staff. The Smartwaiver’s convenience, reliability, and scale have made it the preferred digital waiver solution for thousands of businesses and organizations across the U.S., including the NFL, the NBA, Westin Hotels & Resorts, and VANS.

Equally important, Smartwaiver provides a contactless experience—especially welcome given concern about the spread of COVID-19. Smartwaiver can be used both within and outside of the Track Rabbit platform, and it even works offline, so participants can sign waivers at event kiosks without the need for internet access. Smartwaiver is HIPPA and GDPR compliant and approved by most insurance providers.

“We’re excited to partner with an exciting and up-and-coming organization like Andy Lally ALIVE in the automotive and motorsports space,” says Daryl McCarl, Director of Marketing and Business Development at Smartwaiver. “We’ve embarked on this partnership with Track Rabbit with many years of working together in mind. In the future, we hope to extend our capabilities to the other ALIVE products.”

For more information about Track Rabbit’s Smartwaiver integration and to schedule a free demo, email

About Smartwaiver®

Smartwaiver is an online waiver solution for businesses large and small. Customized, legally binding waivers created with Smartwaiver can be signed online, or at your location on a computer, tablet or smartphone to minimize your liability and enable operational efficiency. Signed Smartwaivers are stored in our secure, searchable database, eliminating the need for paper waivers and filing cabinets. With more than 85 million digital waivers signed, we’re an agile team obsessed with customer service. Millions of Smartwaivers are signed each year by organizations like the NFL, NBA, VANS, and the U.S. Army.

Share this article:

About Track Rabbit®

Track Rabbit® is an automotive and motorsport event registration and administration platform within a comprehensive marketing ecosystem. Its powerful, easy to use platform can create heightened member retention, help tap into new revenue streams, and use additional marketing channels to reach key demographics, all while reducing the overall admin. time for your team. Track Rabbit is more than a registration platform—it's a strategic partnership with a motorsports-centric professional services firm. Visit to learn more.

About Andy Lally ALIVE®

Andy Lally ALIVE® is a digital marketing and technology company that delivers an ecosystem of customized solutions, services, and unique marketing and technology products that support the automotive and motorsports industries. We serve fans and enthusiasts looking for a cohesive experience in their passionate pursuits, as well as businesses looking to reach the unique audiences that the automotive and racing industries represent. Learn more at